The second day of Event Summit Türkiye 2026 focuses on the economic impact, growth potential, and strategic value of the event industry. Bringing together venue operators, hotel executives, destination representatives, exhibition organizers, festival producers, tourism leaders, and industry decision-makers, the program will explore how events drive business growth, investment, tourism, and regional development.
Through expert panels, industry discussions, and visionary sessions, participants will gain valuable insights into the evolution of event venues, the future of the congress and MICE industry, the role of hotels in the experience economy, and the growing influence of exhibitions, festivals, and large-scale events on local and global economies.
From destination development and event-led tourism to the transformation of trade shows and the rise of mega events, Day 2 highlights the opportunities that emerge when experiences create economic value.
The day will conclude with the presentation of the BEYOND 2035 Manifesto, a forward-looking vision for the future of the event industry, followed by the exclusive BEYOND Gala Night, where industry leaders, partners, and participants will come together to celebrate new connections, collaborations, and shared ambitions.
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